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    Since 1964, Sonitrol Security has been the trusted name for providing home and business security systems in North America, with a combination of human know-how and the latest technology. Our system is so sophisticated that we often catch criminals before they gain entry to our customers' facilities.
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    Sonitrol Verified Electronic Security / Sonitrol News  / What Are the Top 3 Benefits of Digital Video Surveillance?
    digital video surveillance

    What Are the Top 3 Benefits of Digital Video Surveillance?

    Theft can be incredibly costly to any business. However, it is especially devastating in retail environments. For example, North American retailers lose up to $45 billion worth of inventory from shrink (goods being lost, damaged, or stolen) every year, according to the Global Retail Theft Barometer published by the Center for Retail Research. While some shrink is unavoidable, having a digital video surveillance system on your property can greatly reduce the costly risk of theft in retail settings. Below are some ways a commercial security system can benefit your store’s bottom line.

    Natural Deterrent

    Most large, retail chains have video surveillance equipment to protect both their inventory and their staff. However, many small businesses cannot justify the expense of digital video surveillance, whether because they only have a small space or because there isn’t room in the budget. But these are the situations where theft is most likely to take place—when there are no visible security cameras. Even for small retail environments, it is important to invest in a CCTV camera solution as the bare minimum of your business security system. Often, the presence of security cameras is enough to act as a deterrent to potential thieves.

    Employee Theft

    Unfortunately, theft doesn’t always come from customers or outsiders. As a small business, you want to trust your employees and treat them like family. Most of the time, this trust is enough. Nonetheless, it is still better to be prepared in the event that you suspect an employee of theft. Having a digital surveillance system as part of your overall commercial security solution keeps an eye on your employees without being overbearing or invasive. Most people are used to video surveillance of some sort at their jobs. This way, you can reduce shrink while also being able to determine its source with surveillance cameras.

    Be Informed

    Digital video surveillance does not have to be synonymous with theft or have only negative connotations for your staff or customers. It can also be used as a tool to track employee productivity, increase management capability, or even track customer trends. Use your business security camera system to increase your retail knowledge and adapt strategies to boost efficiency and drive sales. It is important to remember that your commercial security is an effective tool that is there to make your business stronger as well as to protect your inventory and investments.

    Digital video surveillance has become more commonplace in public settings as technological advances make it possible to increase business security and protection. If you are in the Delaware area, contact Sonitrol Delaware to learn more about how commercial camera solutions can help your business thrive.

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